Can you tell us a little bit about Myers Creative Imaging?
We’re a full service imaging company, doing both stills and motion. Having been around for close to 30 years now, we can help people who come to us with an idea develop it into a fully fleshed creative concept.
How did you get involved in volunteering with Causewave?
I think my first project was the Austin Putters Golf Tournament sometime in the late 1990s. Back then, many agencies would bring me in directly so I didn’t necessarily know the staff at The Ad Council or the details of what they were working on. I then helped with creative for events many years, including the Mad Magazine concept in 2003, Golf to the Xtreme in 2004, and this year’s inaugural Summer Smash.
You’ve partnered with us on a long list of projects. It there one that’s been most rewarding?
The videos I’ve been working on for the Join the Organ Donor Registry initiative the last few months have been really impactful. It’s been great to have the opportunity to share stories of local people whose lives have been saved by receiving an organ transplant. And the team at Finger Lakes Donor Recovery are so passionate about expanding the registry to save more lives– they’ve been wonderful to work with.
We notice you’ve got a special knack for making people feel comfortable in front of a camera. How do you do it?
It’s always been important to me that the studio is a welcoming place that people actually look forward to coming to. We try to keep that consistent in everything we do, from having an inviting space, to how we make everyone who comes to the studio feel at home. Even people who’ve been in front of the camera many times can get stiff and need help letting their authentic self come through.
How do you take your coffee?
I like to say I’m naturally caffeinated so I don’t drink coffee to keep me going during the day. That said, I’m Italian and enjoy a nice espresso with dinner. When I do drink coffee, I like a quality brew. I even bought a Royal Dutch Coffee maker on a trip to Belgium once. It’s amazing – look it up on YouTube.
Do you have any advice for other people who volunteer with us?
I’ve been tremendously fortunate in this life. As I get further into my career, what’s important to me is giving back to the community that has been so generous to me. As creatives we have a special opportunity to make a difference in our community because we have the ability to move people. We have to use our talents to give back.